96% of South Africans use WhatsApp every day. Your customers are already there: checking messages, making decisions, expecting quick replies.
Vodacom WhatsApp Business turns that everyday habit into a powerful business tool: bookings confirmed, promotions sent, leads captured, questions answered, automatically, on the app your customers already trust.
26M
WhatsApp Business users
projected in South Africa
98%
average message open rate
vs 20% for email
91%
of South African businesses are
small or micro
Source: Azionya & Mashigo (2025), University of Johannesburg, Communitas 30: 1-16
The WhatsApp Business app is a great starting point, but it has a ceiling.
As your business grows, it can't keep up. That's where we come in.
Built for South African SMEs, by a Premium Meta Business Partner.
We handle the number provisioning and RICA. Your WhatsApp Business number is activated in minutes, not weeks.
South Africans prefer data over airtime. WhatsApp costs less than SMS and gets a 98% open rate. Email? About 20%.
Create templates in English, Afrikaans, isiZulu, isiXhosa, Sesotho and more. Talk to your customers in the language they prefer.
Your data is protected by internationally recognised security and privacy standards. End-to-end encrypted. POPIA compliant.
No more one-phone bottleneck. Your team shares the conversations, and you control what each person can see and do.
Pathway answers land in a built-in lead list with names and numbers. Follow up in the morning or export to CSV.
Vodacom takes care of provisioning and RICA. You can start sending right away while your business verification completes in the background.
Personalise with your customer's name, order number or appointment time. Add images and buttons. Preview, submit, send.
A reply for every customer, even after hours. Build a flow once and let it greet customers, answer common questions, qualify leads, recommend products and capture contact details, 24/7.
A Pathway answering at 21:40
A booking confirmation. A promo blast. A payment reminder. You pick who gets what, and you can see who read it.
Invite colleagues and decide what each person can see and do.
Real results
"I had increased sales and people were buying the products to a point where I ran out of stock. Most people were placing orders immediately."
Retail business, Gauteng
"Most people are on WhatsApp. Not everyone is on Instagram. People find it easy and it is also affordable."
Micro-retailer, Gauteng
"It is fast, private and cost-effective. Even when you cannot meet with clients."
Service business, Gauteng
Azionya & Mashigo (2025), Communitas 30: 1-16, University of Johannesburg
Pricing
Top up any amount. Credits don't expire. No monthly subscription.
Per message, VAT included.
Authentication
R0.20
Marketing
R0.84
Service
R0.20
Utility
R0.20
Sign up, connect your number, and send your first message today.
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